Hopen for the future

Good design is a great combination of common sense, unusual imagination, clarity of purpose–with a prerequisite knowledge of structure, values, color, aesthetic insight and a deep reverence for the love of life.

Millard Sheets

Task

Fyyocher has an existing online recruitment platform that helps to match interns with companies.
The task was to design a new product that will be more adjusted to the new business model and different types of users.

Users

- Students looking for an internship
- Graduates looking for first junior jobs
- Company owners / managers looking for interns and young professionals.

Methods

Online research
Interviews
Benchmarking
Business Model Analysis
User storyboards /journeys
Personas
Card sorting
Sketches with Iterations
Wireframes and prototype
Usability and A/B Testing

Outcome

Product architecture
User stories and flows

Chat functionality
Prototypes

Process

General research

Gathering data

User interviews:
– context, behaviours and user goals

Stakeholder interviews:
– insights about business model and internal processes

Online research and benchmarking:
– insighst about the existing market and industry standards

Product examination

Analysis

Defining the problem

Affinity map

Personas

User storyboards/journeys

User stories

Design

Sketching solutions

Information architecture

Card sorting
Site map

Create a talent account
Sketching the wireframes
Prototyping och usability testing

Talent profile

Sketching the wireframes
Adjusting the flow
Low fidelity and medium fidelity prototyping and usability testing
A/B testing
Sketching the user profile -talent and business view

Sketching and iterating
Prototyping

Chat

Sketching the chat flows and functionality
Prototyping

Interaction design
Towards high fidelity prototypes